Relationship of health literacy status with acquiring health knowledge through the mobile terminal among college students

Objective To understand health literacy status,influencing factors and health education demand based on the Mobile Terminal among college students,and provide a reference for implementing the health education for university students in the Mobile Internct health communication environment.Methods The status of health literacy and acquiring health knowledge through the Mobile Terminal of college students were conducted among 1 949 college students chosen using the multistage cluster sampling method.Results The proportions of high,marginal and low health literacy level were 31.3%,48.9% and 19.8%.There was significant difference in proportion of health literacy level between different gender groups,majors,grades,education categories of parents,whether to take health education courses or health related social practices (x2 =76.893,82.697,21.154,13.377,13.678,33.856,51.819,P<0.05).The higher the health literacy of the students,the higher the proportions of strong need for health knowledge and acquiring health knowledge through Mobile Terminal were found.The difference was statistically significant(P< 0.05).Conclusion The health literacy of students is at the marginal level.Students with high health literacy far more frequently acquire health knowledge through utilizing Mobile Terminal than those with marginal and low health literacy.Health education for college students being implemented on the new media platform through the Mobile Terminal is worth studying.